Datafusion

How Multidomain MDM Addresses CPG Challenges

May 26, 2016 at 9:31 PM
Author: Duane Peck

Consumer packaged goods manufacturers are increasingly recognizing the value of centralizing their data with Master Data Management (MDM) solutions to improve operational efficiency and business results, but all MDM platforms are not the same. Before taking a cookie cutter approach to master data management, here are some considerations that you should contemplate when assessing your project.

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Topics: Master Data Management (MDM), CPG

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How Brick And Mortar Retailers Join Online Without Compromising Customer Experience

May 19, 2016 at 7:29 PM
Author: Carlos Dufour

The rise in digital, and the success of online shopping giants Amazon and Alibaba, is pushing some traditional brick and mortar retailers such as Fnac, Best Buy, and Carrefour to launch online marketplaces: “A type of ecommerce site where product or service information is provided by multiple third parties, whereas transactions are processed by the marketplace operator."1

Creating online marketplaces is a way that traditional retailers can join ‘the party’ online as well as better meet customer expectations. The latter is, according to a recent survey, the number one reason that retailers are implementing digital transformation initiatives (78% of surveyed retailers agree).

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Topics: Customer Experience, Retail, MDM, Ecommerce, Brick and Mortar Retail, 3rd party data, Marketplace

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Are companies managing their most valuable asset?

May 16, 2016 at 8:11 PM

It’s possible that you might not know how many people work for your company. It’s also possible that you might not be aware whether your regular employees have access to services that differ from those for contractors or volunteers. It’s worth considering how personal data is being used across the company for resourcing purposes, say, or to meet legal requirements or health and safety regulations.


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Topics: MDM, Data Governance, Governance, employee, GDPR, regulation, employee data, employee MDM

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From Mad Men to Math Men: Why Big Data Analytics May Not Be For You, Just Yet.

May 11, 2016 at 3:10 PM
Author: Justine Rodian

 

 Mad Men - an American TV series about an advertising agency in the 60's
Image: http://bit.ly/1XsOYzq

 

Do you remember when marketing was associated with inventing original slogans and funny TV commercials? The image of the marketing team as the creative bunch in the company, attending hour-long brainstorm get-togethers while sipping Scotch, is long gone. Today it’s all about processes, analysis, and technology; choosing target markets through market analysis and segmentation and understanding methods of influence on the consumer behaviour1. And it’s all being monitored closely to determine the Return on Marketing Investment2. Nowadays the ‘Mad Men’ has more or less turned into ‘Math Men’.

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Topics: Customer Data, Customer Experience, Master Data Management (MDM), Big Data, data-driven, Analytics, Marketing, CMO

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What a Sloth has to do with In-Memory

May 3, 2016 at 5:01 PM
Author: Karl Meier

Have you seen the movie Zootopia? A few weeks ago, I watched it with my kids. One of the most beloved characters is the sloth Flash, who works in the Driver and Vehicle Licensing Agency. Trying to get information from him is a little bit tedious as you can see in the trailer.

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Topics: Master Data Management (MDM), high-speed data, In-memory, In-memory database, IoT

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STEP Trailblazer Release 8.0 Boosts User Experience, Productivity and Speed

April 27, 2016 at 3:15 PM
Author: Duane Peck

Stibo Systems proudly announces the release of STEP Trailblazer 8.0. This updated version of the solution includes new and enriched features that will allow you to perform tasks quicker, upload products faster, work securely and visualize data relationships.

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Topics: Master Data Management (MDM), Multidomain MDM, In-memory, STEP 8.0

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From Garage Sales to Global E-marketplaces: Why Data Matters

April 21, 2016 at 2:57 PM
Author: Carlos Dufour

When opening the internet for commercial use in 1995, the idea was that technology could help consumers and producers make markets more efficient. Soon after, the idea of replicating the flea-market garage sale concept and other traditional markets in the online world grew in the minds of entrepreneurs.

The first successful attempt to create an online marketplace on a large scale was eBay.com, which was mainly focused on peer to peer transactions, allowing anyone to become a seller and consumers to access a broad assortment of products.


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Topics: Customer Data, Product Data, PIM, Master Data Management (MDM), MDM, Ecommerce, Digital Transformation, Marketplace

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Do you know what you don’t know about your customer?

April 13, 2016 at 3:24 PM

The unique identification of a customer and the processing of complete, accurate and timely customer data are of vital importance in the corporate and investment banking service industry. However, many banks struggle to keep up with the changing demands and preferences of their corporate customers.

A recent survey found that 46% of corporate customers are less than satisfied with their banker’s ability to support new customer on-boarding with more than 60% of issues linked to accuracy, documentation and duration1; areas in which timely access to complete, accurate and insightful information is key. Banks wishing to identify growth opportunities by industry, by segment and by product find it challenging to support their relationship managers with reconciled information from across the entire business.

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Topics: Customer Data, Customer Experience, MDM, Information Governance, KYC, Banking, CDD, Financial Services, Wholesale Banking

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