Recently, I arranged for a parcel to be shipped internationally. The online ordering and payment process was simple, and my package was scheduled to be collected from me and sent the next day; in time for the event it was intended. I thought I was pleased...Read More
Product Information Management (PIM), DAM, EAM, PII, data enrichment, matching and linking. Not quite sure what all those abbreviations, terms and hypes mean and how they relate to Master Data Management (MDM)? Get your MDM definitions in one place in this A-Z of MDM.Read More
Cloud storage, regulatory compliance, security breaches – the list of factors that have driven companies to make changes to the way they manage data in recent years is endless. Combine this with the dramatic increase in the data most organizations now hold, and you end up with a highly challenging situation (and potentially missed business opportunities).
Take a look at your own data scenario. If any of the following sounds familiar to you, it may well be you have a data problem that needs to be fixed. Soon.Read More
As your company’s connected and online business activities increase, so does the data generated by these interactions. But, how are you using this data? Are you harnessing the insights it imparts to increase sales or launch new products? If not, why not?Read More
Do you know what one of your customers bought from you last month? Can you predict what they’re going to buy from you this month? Are you able to call them by their first name?
If not, then you could be missing out on additional revenue, since "93% of companies see an uplift in conversion rates from personalization." Your customers expect a personalized and relevant experience when they interact with you. Whether you’re able to deliver that depends on how well you know them. And, how well you know your customers relies on your data management.
The 14th of February, Valentine’s Day – a day for Cupid to motivate those in love to prove their infatuation by spending ridiculous amounts of money on cards, flowers, and chocolates.
My wife takes full advantage of Valentine’s Day, and only a trip to a spa, with treatments on tap, will do if I’m to confirm my affection. I know it’s going to cost me - if only there were some offers that could help ease the annual financial pounding. But mostly, I find that there aren’t.Read More
The National Retail Foundation’s annual Big Show conference in New York is always a great opportunity to assess the state of the industry, see what new trends and technologies are coming around the bend and, most importantly, hear what’s on the mind of retailers as they continue to adapt to a rapidly changing consumer environment. The consumers imagination and expectation is that all systems and processes are connected, but a reality check shows that business are catching up with meeting those expectations.Read More