What is business ethics? And, when is a company being ethical (enough)? Once a simple question, that was fairly easily answered, by taking a look at the products or services the company was offering and how they did it. Today, it’s so much more complicated, as data now is part of the business mix—and with it, an enormous responsibility to act ethical beyond the obvious.Read More
Does “Buy the look” or “You may also be interested in” sound familiar when you think of your latest e-commerce visit? If so, then you have been the target of cross-selling.
Lots of retailers practice cross-sales strategies where additional products or services are being offered to an existing customer or prospect. You would think that this approach would be profitable, right? More sales equals more profit. Unfortunately this is not always the case since far from all companies succeed in cross-selling.Read More
In our latest blog post How the one with the Master Data Management solution could have won the Game of Thrones – Part 1 we revealed some of the similarities between the pains of fictive continent Westeros from Game of Thrones (GoT) and those of present-day enterprises. In part 2, we list a few more:Read More
Master Data Management (MDM) paves the way for companies who want to implement multichannel strategies, personalize customer experiences and strengthen its supply chain. Fewer companies may be aware that MDM has just as many beneficial effects internally on a company. That is a shame, since the overall business success depends heavily on the underlying internal processes to run smoothly, and for workflow and collaboration to be highly operative.Read More
Every time I watch an episode of the fantasy drama HBO series Game of Thrones it strikes me just how many parallels there seems to be between the fictive land Westeros and the worlds of real-life businesses and organisations. After now watching 4 seasons, I can’t help but be annoyed at how little the characters base their decisions and actions upon knowledge and collaboration.Read More
Let me start by setting the scene.
You suddenly find yourself needing a product, maybe a certain pair of shoes. On your laptop, you check out your favourite fashion shop and note they have just the pair you want. However, you decide to visit their brick-and-mortar store to try on sizes. Once there, you can’t seem to find the shoes in your size so you of course ask the in-store sales assistant for help, who tells you that they are sold out.Read More
Most people have been swept off their feet by fictional Congressman Frank Underwood, a Democratic-Majority-Whip-later-Vice-President, who works his way to the top of the White House in the Netflix series House of Cards.
Whether or not you approve of his methods, Congressman Underwood can teach us a thing or two about information management.Read More