Posts about Digital Transformation

The importance of data integrity in delivering an optimal digital experience for customers

Shopping behaviors shifted dramatically last year as consumers adopted more digital tactics across the entire shopping journey. Many consumers engaged in digital activities throughout the shopping process such as researching and purchasing products online or selecting different delivery options. These retail trends are here to stay, according to a McKinsey survey, which found that 71% of apparel shoppers and 66% of grocery shoppers who used digital shopping services for the first time during the Covid-19 crisis will continue to do so after it ends.

Trustworthy, transparent data has never been more essential to business success than right here, right now

A healthy, well-run democracy is characterized by a willingness among its leaders to find common ground they can stand on in order to create a better future for its citizens. Despite the fact they often have different opinions on what actions need to be taken, experienced politicians know they can only succeed through collaboration. They also know success depends on being able to agree on some basic assumptions about what the facts are, and what they are not. It is otherwise impossible to make sustainable progress in a democracy.

Lessons learned and digital wins provide confidence for retail success this year

Over 20,000 leaders from retailers and brands convened this year for NRF’s Big Show. But for the first time in 110 years, it was completely virtual. Despite the challenges, NRF came through just as retail did in 2020 by innovating and pivoting to create an excellent experience. There were more than 130 sessions by 330 speakers from over 3,500 participating companies.

As manufacturers look back at 2020, they will reflect on the challenges, pivots, wins and new learnings. While many companies accelerated well designed solutions and employed them with success, others created stopgaps that were put in place rapidly to expand into new channels, launch new products and gain digital shelf distribution in new retail customers.

A primary growth vector on the mind of many CIOs today are mergers and acquisitions. And many of these CIOs are in charge of managing a host of internal systems that share data. Establishing a single source of truth that can unite these systems in near real-time, so that operations can run seamlessly across old and new business units alike, is a challenge all of these CIOs face.

Master data management (MDM) enables telecom providers and CSPs to gain control of their data and leverage it for new business opportunities.

Telecom operators, telecom equipment manufacturers and digital communications service providers (CSPs) are looking into a large untapped business potential with a 5G, edge-connected world allowing to address new types of subscribers in new ways. The telecom industry, challenged by competition and legislation, has a unique opportunity to leverage new technologies, such as AI, and develop new business models, renew their offerings and become more efficient.

Communicating the value of MDM to executive leadership can be a challenge. Here are four simple steps to get started.

The return on investment (ROI) of master data management (MDM) is a topic that keeps captivating people – especially those considering investing in MDM. And with good reason. As with all major expenditures, people want to know what the outcome will be before they commit to it. It’s basic business logic.

Unfortunately, the answer isn’t always straightforward, since it isn’t necessarily easy to quantify the value of high-quality data and smoother data-driven business processes.

With this in mind, here are a few helpful steps to help you determine the ROI of a master data management implementation.

Consumer packaged goods are changing faster than ever and master data is increasingly at the center of it all

Editors note: For the latests updates, jump to our coverage of trends impacting CPG in 2021 and prior to that in 2020.

Most industries have felt the winds of change for a while now. Digital commerce strategies, customer-centricity, and product innovation have all made their way to the heart of business. These winds are now blowing across the consumer packaged goods (CPG) space.

How do CPG companies prepare to benefit from these changes, along with the emerging trends and predictions surfacing in the industry right now? A good place to start is reviewing the seven most prominent mega-trends affecting CPG right now, the challenges and opportunities they bring and what CPG manufacturers and brands can do to leverage the synergies existing within them.  

The Chief Data Officer… Maybe your organization already has one or maybe you’re thinking about hiring one soon. It is a title that used to raise eyebrows, but now it's becoming the norm, and for good reason. This year’s Gartner Enterprise Information & Master Data Management Summit has an entire – and brand new – track dedicated to the role of the CDO. In it, Gartner will reveal the findings of its 2015 CDO Survey and explain the increasing value of the role.

According to one memorable opening line, “the past is a foreign country: they do things differently there.” It’s a quote that has enjoyed more lasting fame than the novel it came from because it sums up something everyone knows: nothing ever stays the same.